清华大学本科毕业论文--跨文化交际能力在商务英语口语教学中的应(6)

清华大学本科生毕业论文(设计)

Chapter 4 The Cultivate Strategy of International Communication Ability in the

Business Oral English Teaching

4.1 Teaching strategies

1. Combining with the training target, change the teaching idea

Teaching guiding ideology and training target, on the basis of clear communication is the purpose of business English teaching under different business environment and cultural background of foreign businessmen. Emphasizes the important role of cultural factors in foreign-related activities, the target language cultural awareness training the teacher's teaching and student learning goals. Teachers themselves should have a strong sense of culture and cultural knowledge self-restraint, to better help students to understand the business culture of English countries. The difference between mother tongue and target language culture, which requires teachers to improve their own cultural knowledge and cultural awareness, really understand the purpose of culture teaching. In the aspect of knowledge, teachers should constantly improve their own cultural knowledge comprehensive system. Mastering the common cultural knowledge, and understand the specific culture and the similarities and differences between different cultures, especially using the target language in different cultural background, have accurate understanding, at the same time, the purpose of culture teaching to teach cultural knowledge you don't get confused and intercultural communicative competence.

2. The import of cross-cultural awareness in the classroom teaching, pay attention to culture teaching

Business English classroom teaching, the teacher language in addition to imparting professional knowledge, but should also develop the students' social and cultural consciousness and ability, let them understand the difference between Chinese and western culture. Classroom teaching content and real language materials (real), on the basis of transmission business contacts and etiquette to all students, different commercial values and negotiation style and cultural differences, language and non-verbal form to explain in the western countries or introduce, access, banquet, farewell, factors such as social culture, help students to improve the accuracy of

清华大学本科生毕业论文(设计)

language form in penetration, pay attention to the appropriateness of language application for intercultural sensitivity. In business oral English, business English writing, business communication, business negotiation course combined with the actual teaching content to students cultural awareness, pay attention to culture teaching, strengthen the students to learn cultural knowledge.

3. The student-centered teaching mode, cultivate communicative competence

Business English teaching demonstrate the characteristics of business English communication, we must adhere to the student-centered teaching mode, teachers can only be in a supporting role. Teaching method should reflect flexibility, diversity and interesting. Language acquisition and many method can according to the actual situation of the teaching and the teaching purpose, such as the situational teaching method (situation), task teaching method (task) and cognitive methods (cognitive method). Simulated business environment in the teaching, especially with the multicultural communication environment, lets the student complete communicative tasks in the business environment, it can stimulate students' interest in learning, the development of creative thinking, the cultivation of the better cross-cultural awareness, improve the ability of cross-cultural communication.

4. The use of modern teaching means, enrich teaching mode

For business English teaching with the rapid development of modern education technology provides many teaching methods, rich teaching mode, broadening the teaching software in a chart, text, sound, can greatly arouse the enthusiasm of students learning, the Internet also provides students with more rich cultural learning resources; Virtual communities, help to develop the students' ability of cross-cultural personalization. In the actual teaching, the teacher can use a variety of channels, let students understand the history of the world, culture, local conditions and customs, such as the use of original English films and TV, to listen to, saying that the teaching material, can be used as a commonly used method in business English course. Material of film and television material widely, including the different cultural background, social status, role relationship and emotional expression, can provide more cultural information, material, through the study of film and television students not only improve the language ability, and deepen the understanding of English national culture. Teacher, when the use of modern teaching devices and to organize the classroom teaching, multimedia teaching means can greatly cultivate students interest in cultural knowledge, guide students to understand cultural differences,

清华大学本科生毕业论文(设计)

understanding the cultural connotation, to cultivate cross-cultural communication activity.

5. To cultivate students the consciousness of active learning and self-improvement

Rely too much on teachers in the teaching activities, students lack of learning autonomy, students learning culture is a big problem. In classroom teaching, teachers should encourage students to use of extra-curricular time to strengthen the learning of Chinese and western cultural knowledge, improve the ability of cross-cultural communication. Such as Britain and American students use their spare time to reading, watching English movies, learn English national politics, history, customs, the knowledge of the local conditions and customs, etc. In addition, teachers in training students to master language knowledge …… 此处隐藏：5497字，全部文档内容请下载后查看。喜欢就下载吧 ……