商务交际英语(2)试题B卷

商务交际英语(2)试题B卷

商务交际英语（2）试题B卷

（10小题， 每小题2分，共20分）

Choose the letter indicating the best choice to complete each sentence or answer each question.

1. Which of these body actions are important to your image?

A. Eye contact.

B. Facial expressions and gestures.

C. Posture.

D. All of the above.

2. Which of the following is not identified as a meeting task? A meeting to ______.

A. persuade

B. collaborate

C. make assignments

D. improve decision making

3. When you research a company, you talk with ______.

A. employees only

B. customers, teachers, and utility companies

C. company employees, supplies, and customers

D. suppliers, real estate agents, and area businesses

4. Which of the following would make the best opening for a persuasive letter?

A. As a world traveler, would you please speak to our group on your life-changing experiences in touring India?

B. Because of your varied experiences as an elementary school administrator, we would like you t address the district’s annual meeting of school principals.

C. We are looking for a speaker for our meeting next month. I know you are busy, but would you consider being our speaker?

D. People who think they learned everything they need to know in kindergarten haven’t heard you speak.

5. Which is not one of the three miscellaneous graphic and visual aids?

A. maps

B. photographs

C. objects

D. drawings

6. What is the most complex form of communication?

A. One-on-one communication.

B. Communication in print.

C. Communication by email.

D. Telephone communication.

7. Which of the following is a part of your image?

A. Level of self-confidence.

商务交际英语(2)试题B卷

B. Friendliness.

C. Appearance.

D. All of the above are parts of your image.

8. You can make a positive impact on a meeting if you ________.

A. put down ideas that you consider impractical

B. discuss ideas even if it mans arguing

C. reject personal goals if they conflict with group goals

D. consider only the supervisor’s ideas

9. In the opening paragraph of a letter of application, ________.

A. explain that you have a resume attached

B. explain any gaps in your employment history

C. ask for an interview

D. indicate that you are applying for a particular job

10. The way you talk and act during an interview shows the interviewer whether _______.

A. you can advance quickly on the job

B. you have good communication skills

C. you can act naturally

D. you can do all of the above

（5小题，每小题6分，共30分）

11. List at least two mechanical aspects of organizing a meeting.

Answer:

12. In the job-getting process, what is the first thing a prospective employer will probably see?

Answer:

13. what nonverbal symbols compose your image?

Answer:

商务交际英语(2)试题B卷

14. How can a presenter know if his or her presentation is successful?

Answer:

15. What is the first thing you should do in organizing a meeting?

Answer:

（10小题，每小题3分，共30分）

Read the following two passages and answer the questions.

Passage one

From time to time, whatever our occupations are, we need to persuade others to see things our way. Often we have to use persuasion to favorably influence customers, suppliers and shareholders. Although persuasion is a skill valuable in any job, few people receive any relevant training – except professional salespeople. Selling, a dirty word to many people, is the art of persuasion. Everyone can benefit from learning the basic techniques of selling.

Customers do not make buying decisions unless they recognize a need which the sales person can satisfy. You need to be able to ask the right questions in a way which is relevant to your customers’ interests. If you can do so, the customer will answer fully and honestly because they can see a benefit in doing so. Once a customer acknowledges a need, they are more willing to listen to the benefits of the product. They will not necessarily be interested in the product itself, but in what it can do to satisfy their need.

Generally speaking, salespeople employ five skills. First, they ask questions and really listen to the replies so they can identify the customer’s needs exactly. Second, they describe those benefits of the product which meet that customer’s needs. Third, they use evidence to support any claims made. Fourth, they overcome objections. Finally, they close the sale. These techniques can be used positively by us all, at work and in our daily lives.

商务交际英语(2)试题B卷

16. According to the passage, how can we favorably influence others?

A. By considering things in their ways.

B. By persuading them in favor of us.

C. By communicating with them effectively.

17. According to the passage, which of the following statements is true?

A. Persuasion is useful only in marketing and sales.

B. Everyone can be successful in selling.

C. Many people have bad feelings to the word, selling.

18. According to the passage, when do customers decide to buy a product?

A. When they realize the product is a necessity to them.

B. When their friends and relatives have the same product.

C. When they have enough money to buy the product.

19. If a salesperson shows you some authoritative statistics which indicate that his product is more popular than others, he is using the _______ skill mentioned in the last paragraph.

A. second

B. third

C. fourth

20. The author’s attitude to selling is ________.

A. positive

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